01 SKILLS
WHAT I BRING TO THE TABLE
CREATIVE DIRECTION
95%
DESIGN
90%
BRAND STRATEGY
95%
MARKETING
90%
COPYWRITING
90%
BROADCAST MEDIA
95%
DIGITAL
85%
SOCIAL MEDIA
85%
PRESENTING
90%
HELLO,
I'M JASON.
CREATIVE DIRECTOR, BRAND STRATEGIST, DESIGNER & COPYWRITER
Hello, I’m Jason – a lifelong Philadelphian with a passion for all things creative. I am inspired by great ideas, marketing that stops me in my tracks, and stories that make people better. Music, films and hockey games are good too.
03 Experience
2018-PRESENT (CONTRACTOR)
FOREVER MEDIA INC.
RADIO WILMINGTON
Creative Services Director
Creative lead for Forever Media Inc. Wilmington, Delaware. Radio properties include: 93.7 WSTW, WDEL NewsRadio and WFAI. Creative direction, brand strategy, campaign development, copywriting for broadcast and social media.
2017-PRESENT (CONTRACTOR)
BREAKING GLASS PICTURES
Brand Strategist and Designer
Strategist and creative lead on image re-brand, logo creation, website redo and UI. Designer of film art, DVD wraps and sell sheets. Daily collaborator with COO and marketing team on films, branding, marketing, and PR.
2008-2017
101.1 MORE FM
(WBEB-FM RADIO)
Creative Director
Creative lead on all design aspects for the Marconi Award winning & iconic WBEB-FM in Philadelphia. Directed internal branding, Digital, UI, Radio, Social, Print, Outdoor, Direct Mail and Promotional materials. Creative design architect of B101-to-MoreFM station re-brand. Copywriter, specializing in engagement theory.
2002-2008
B101 (WBEB-FM RADIO)
Webmaster & Director of Rewards
Responsible for managing all digital products. Strategized, developed and presented digital promotions for marketing partners. Managed permission-based, email marketing campaigns. Director of station online loyalty-based program, including database management and listener relationships.
2000-2002
B101 (WBEB-FM RADIO)
Assistant Program Director
Assisted Program Director with daily operations, marketing strategy, imaging, contesting, listener research and focus groups. Responsible for coordinating and executing all concert & record label promotions. Assisted in station commercial production.
1998-2000
RMP/B101 (WBEB-FM RADIO)
Sales & Marketing Coordinator
Coordinated all non-traditional radio sales promotions and created detailed performance recaps. Created proposals for cross-media marketing campaigns, which included radio, print and billboard sponsorships. The liaison between promotional retailers and media partners.
1997-1998
B101 (WBEB-FM RADIO)
Promotions Team Leader
Represented the station at grassroots events. Organized and led station grassroots events. On-site management of promotions team. Assisted in promotional responsibilities, including scheduling, drafting event sheets, prize fulfillment and recap generation.
04 CONTACT
Hi, let's get in touch. Feel free to drop me a line and say hello!
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